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KEY TO CLEAN SHOW SUCCESS: PROMOTE YOURSELF Think of the Clean Show as a shopping mall.  It is mall management’s responsibility to fill its space with a good variety of businesses.  But how often do you see ads promoting the mall?  It is the individual stores that bring people from the mall entrance into their stores by advertising what they are selling.

The Clean Show is no different.  We can bring the people to Las Vegas, but you need to let them know you are there to draw them to your booth.  Here are some ways we can help you:

Advertise in the Show Directory
Everyone at the show carries a Show Directory and uses it as a guide. Seeing your ad as they flip through the book, or seeing your logo in the exhibitor listing, can send them your way. As an added bonus, most carry the book home and use it as a reference for two more years. But hurry, the advertising deadline is April 2.

Put a banner ad on the Clean Show web site
People interested in the Clean Show find information on the web site. They may go back many times for additional information. With every hit, your name will be visible. The sooner you sign up, the greater your exposure.

Enhance your web site listing
Most attendees are looking for specific products. The more they know about yours, the more likely they are to visit your booth. Moving up to an E-card Plus or an E-booth expands your exposure.

Contact beth@jriddle.com for the above promotional opportunities.

Write or call your customers and prospects
Invite them to your booth to see your newest products. Add a P.S. to every statement and correspondence asking people to visit you at Clean ’07. A personal phone call to your best customers or hottest prospects just might be what cinches a sale.

You will find other suggestions in Section 8 of your Clean ’09 Exhibitor Manual.

   

FOR PEOPLE ATTENDING THE EXHIBITOR MEETING:

Tuesday, March 20, 6-7:30 p.m. -  Reception, Laughlin 2 Room, Flamingo Las Vegas
Wednesday, March 21, 8 .am. – bus pickup at Flamingo to L V Convention Center
Meeting starts at 9 a.m., Room N115-116.  Bus will return to Flamingo at end of meeting.

   
   
  CHECK WWW.CLEANSHOW.COM FOR REGULAR UPDATES
 

Don’t forget – Clean ’07 has only a five-day move in.

   
Clean ’07 Show Management Riddle & Associates Phone 404-876-1988 Fax 404-876-5121
 

 

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